Tuesday, April 24


Images: Lonely Hearts SS12 Lookbook

Above are 6 of my favourite outfits from the Lonely Hearts lookbook. I have just discovered this brand from New Zealand Described by themselves as clothes that capture that indefinable ground between who you want to be, and who you are. I couldn't think of a better statement to visualise the brand. The collection mixes loose tailoring, bold print and cutout shapes. It has a subtle colour palette, of crisp whites, dusty greys and lilacs. They are influenced by sportswear and the collection as you can see is very wearable and quietly feminine. The brand is stocked at Found in Bath UK. Excited to see the Autumn/Winter collection!


  1. OH MY GOD! I love Lonely Hearts, if I was mega rich I'd buy everything! :) x



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